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    The Most Follower Instagram Accounts in 2023

    The Most Follower Instagram Accounts in 2023

    Instagram continues to rule the social media world with over 1 billion users worldwide. The number of followers of influencers, brands, and celebrities has all increased by tens of millions.

    The most popular Instagram accounts in 2023 are run by well-known influencers with a sizable following. They interact with their fans, share private moments, and promote their work on Instagram.

    Here is a list of with sizable following the top Follower Instagram accounts of 2023, from Cristiano Ronaldo to Instagram itself.

    #1 Instagram User With The Most Followers: @Instagram

    With 501 million followers, @instagram will have the most followers on Instagram in 2023.

    Since Instagram is the company that should know how to succeed on Instagram, it shouldn’t come as much of a surprise that their account has the most followers.

    The @instagram account frequently posts content made by Instagram’s top creators, showcasing the creative ways users are utilizing the app. The genius of @instagram is that by reposting content from its own community, it gains recognition from both its own followers and the followers of the creators who are highlighted.

    The fact that @instagram is not only the most followed account on Instagram but also one of the most widely used social media networks in the world shows that their strategy was successful.

    The Most Popular Instagram Account: @Cristiano

    Cristiano Ronaldo, a star in the world of soccer, has the second-most followed Instagram account, @cristiano. The most popular user on Instagram is @cristiano, who has over 437 million followers as of writing.

    Why is @cristiano so well-liked? In addition to being a fantastic athlete, he is also a style icon and a philanthropist. Due to his adaptability, he can connect with followers in a variety of niches, including sports and fashion enthusiasts.

    PS: Did you know that the top four Instagram posts of 2023 with the most likes all belong to @cristiano?

    Other accounts with the most followers on Instagram include Kylie Jenner (334 million), Lionel Messi (324 million), and Selena Gomez (317 million).

    The 20 Instagrammers To Follow In 2023

    The top 20 Instagram accounts with the most followers in 2023 are listed below.

    RankAccountOwned ByNumber of FollowersDate JoinedProfession/Account Type
    1.@instagramInstagram501 Million2012Social Media Platform
    2.@cristianoCristiano Ronaldo437 Million2012Athlete/Soccer Player
    3.@kyliejennerKylie Jenner334 Million2011TV Personality/Model/Businesswoman
    4.@leomessiLionel Messi324 Million2013Athlete/Soccer Player
    5.@selenagomezSelena Gomez317 Million2013Musician/Actress
    6.@therockDwayne “The Rock” Johnson313 Million2012Actor/Wrestler
    7.@arianagrandeAriana Grande308 Million2011MusicianActress
    8.@kimkardashianKim Kardashian307 Million2012TV Personality/Model/Businesswoman
    9.@beyonceBeyonce Knowles254 Million2012Musician/Actress
    10.@khloekardashianKhloé Kardashian240 Million2012TV Personality/Model/Businesswoman
    11.@kendalljennerKendall Jenner235 Million2011TV Personality/Model/Businesswoman
    12.@justinbieberJustin Bieber233 Million2011Musician
    13.@natgeoNational Geographic220 Million2010Magazine
    14.@nikeNike216 Million2011Sportswear Brand
    15.@taylorswiftTaylor Swift208 Million2011Musician
    16.@jloJennifer Lopez206  Million2013Musician
    17.@virat.kohliVirat Kohli194 Million2015Cricket Player
    18.@nickiminajNicki Minaj187 Million2013Musician
    19.@kourtneykardashKourtney Kardashian174 Million2012TV Personality/Model/Businesswoman
    20.@neymarjrNeymar da Silva Santos Júnior173 Million2012Soccer Player

    10 Brands With The Most Followers On Instagram (2023)

    When it comes to the most followed Instagram accounts, celebrities may top the list, but brands have done a great job of establishing themselves in the market.

    Some companies, like Nike and National Geographic, even made the top 20 list, as you can see above.

    The top ten brand accounts on Instagram with the most followers are listed below.

    RankAccountOwned ByNumber of FollowersDate JoinedProfession/Account Type
    1.@natgeoNational Geographic220 Million2010Magazine
    2.@nikeNike216 Million2011Sportswear Brand
    3.@realmadridReal Madrid CF115 Million2013Soccer Club
    4.@fcbarcelonaFC Barcelona108 Million2012Soccer Club
    5.@nasaNational Aeronautics and Space Administration (NASA)75.9 Million2013Space Agency
    6.@victoriassecretVictoria’s Secret72.3 Million2011Lingerie/Clothing Company
    7.@hudabeautyHuda Beauty50.2 Million2012Makeup Brand/Blogger
    8.@chanelofficialChanel50.1 Million2013Fashion Company
    9@zaraZara50.1 Million2013Fashion Company
    10.@gucciGucci48.1 Million2011Fashion Company

    What types of Instagram Accounts Get The Most Followers?

    Celebrities frequently have the most popular Instagram accounts because they already have a large following. There are numerous non-celebrity accounts, though, that have millions of followers.

    Some Of The Most Popular Types Of Instagram Accounts Include:

    • Accounts that post funny content
    • Accounts that post relatable content
    • Accounts that post aspirational content
    • Accounts that post behind-the-scenes content

    Utilizing Instagram-specific features like Reels, carousels, and Live as well as posting content at strategic times are other crucial strategies for success.

    How to get more followers on Instagram

    First off, accounts with a niche focus tend to attract the most followers, barring those of well-known celebrities. This includes everything from travel and cuisine to fashion and beauty. Instagram followers are more likely to follow you if you can capitalize on a particular passion and establish yourself as an authority figure in that field.

    Your content’s quality is a further important consideration. It should go without saying that people need to like the content you post in order to want to follow you. Posting captivating, high-quality images and videos fulfills this requirement. Potential followers will scroll right past blurry or poorly lit images.

    Additionally crucial to expanding your audience and gaining more followers are hashtags. Your content appears in search results when people use particular hashtags, exposing you to a completely new audience of potential followers. Just make sure to use hashtags that are popular and relevant to your niche.

    Last but not least, one of the best ways to increase Instagram follower count is to just start following other people. The majority of people will follow you back in return, giving you a nice increase in followers. To ensure that your feed continues to be interesting to you, only follow accounts that are pertinent to your interests.

    You can always try buying followers if that doesn’t work. Purchasing followers provides social proof for your account (people tend to like things other people like). Additionally, it may aid in Instagram verification.

    Visit NinjaFist right away if you’re interested in purchasing followers, likes, or views.

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